Ajio Recruitment 2023

Ajio, a leading online fashion and lifestyle retailer, is offering job opportunities for the position of Marketing Communications Manager. This is an exciting opportunity for freshers to join a dynamic team and contribute to the development and execution of marketing communication strategies. As a Marketing Communications Manager at Ajio, you will play a crucial role in enhancing the brand's visibility and engaging customers through effective communication campaigns.

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Responsibilities:

1. Develop and implement marketing communication strategies to promote Ajio's brand, products, and services.
2. Plan and execute integrated marketing campaigns across various channels, including digital, print, social media, and events.
3. Create compelling content for marketing materials, such as brochures, websites, social media posts, and email campaigns.
4. Collaborate with internal teams and external agencies to ensure consistency and alignment in brand messaging.
5. Manage and maintain Ajio's online presence, including the website, blog, and social media platforms.
6. Analyze market trends and customer insights to identify opportunities for targeted communication initiatives.
7. Monitor and evaluate the performance of marketing communication campaigns and make data-driven recommendations for optimization.
8. Build and maintain relationships with media partners and influencers to amplify Ajio's brand reach.
9. Stay updated with industry trends and emerging technologies in marketing communication.
10. Mentor and guide junior team members, fostering a collaborative and innovative work environment.

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Qualifications:

1. Bachelor's degree in Marketing, Communications, or a related field.
2. Freshers are encouraged to apply.
3. Strong written and verbal communication skills.
4. Creative mindset with the ability to think strategically.
5. Proficient in content creation and copywriting.
6. Familiarity with digital marketing platforms and tools.
7. Knowledge of social media marketing and advertising.
8. Analytical skills to measure and interpret marketing campaign performance.
9. Strong organizational and project management abilities.
10. Passion for fashion and e-commerce industry.