Birla Corporation Recruitment 2023

As an SEO Manager, your primary responsibility will be to develop and implement strategies to optimize websites and improve their organic search rankings. You will work closely with cross-functional teams to drive organic traffic, increase visibility in search engine results pages, and improve the overall search engine optimization (SEO) performance of websites. Your expertise in SEO techniques and best practices will be instrumental in achieving targeted traffic and business objectives.

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Responsibilities:

• Conduct thorough keyword research to identify target keywords and phrases.
• Develop and implement on-page and off-page optimization strategies to improve website rankings.
• Stay up-to-date with industry trends and algorithm updates to adapt strategies accordingly.
• Perform comprehensive website audits to identify areas for improvement.
• Optimize website content, meta tags, headings, and URLs for relevant keywords.
• Improve website structure, navigation, and internal linking for better user experience and search engine crawlability.
• Analyze competitor websites and their SEO strategies to identify opportunities and threats.
• Monitor competitor rankings, backlink profiles, and content strategies to stay ahead of the competition.

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Qualifications:

• Proven experience as an SEO Manager or similar role.
• In-depth knowledge of SEO techniques, algorithms, and best practices.
• Proficiency in SEO tools, such as Google Analytics, Google Search Console, and SEO keyword research tools.
• Familiarity with HTML, CSS, and website development principles.
• Strong analytical and problem-solving skills.
• Excellent communication and collaboration skills.
• Ability to prioritize and manage multiple projects simultaneously.
• Stay updated with industry trends and changes in search engine algorithms.
• Bachelor's degree in marketing, digital marketing, or a related field (preferred).