Marketing Associate in JSW Steel

JSW Steel is India's leading steel producer and exporter, committed to providing high-quality steel products. As a Marketing Associate, you'll contribute to our dynamic team and play a crucial role in shaping our brand image and driving market growth.

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Responsibilities:

• Assist with market research and analysis to identify target segments, assess competitor landscape, and understand industry trends.
• Support the development and execution of marketing campaigns across various channels, including digital, print, and events.
• Create and manage engaging content for social media platforms, website, and marketing collateral.
• Coordinate with internal teams (sales, branding, production) to ensure consistent messaging and brand alignment.
• Analyze campaign performance and provide data-driven insights to optimize future initiatives.

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Skills:

• Excellent written and verbal communication skills.
• Strong analytical and problem-solving abilities.
• Proficient in MS Office Suite, including Excel and PowerPoint.
• Digital marketing experience preferred, with knowledge of social media platforms and content creation tools.
• Ability to work independently and as part of a team.
• Passion for the steel industry and understanding of B2B marketing principles.

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