Lenskart Recruitment 2023

A Marketing Associate is responsible for supporting the development and execution of marketing campaigns and initiatives to promote a company's products or services. They work closely with other members of the marketing team to ensure the successful implementation of marketing strategies.

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Responsibilities:

1. Assisting in the development and execution of marketing campaigns across various channels, including email, social media, and online advertising.
2. Conducting research to support the development of marketing strategies and campaigns.
3. Collaborating with cross-functional teams to execute marketing campaigns, including working with creative teams to develop assets, and working with sales teams to ensure campaigns are aligned with business goals.
4. Monitoring and analyzing campaign performance, providing regular reports to the marketing team and stakeholders.
5. Supporting the creation of marketing materials, including presentations, reports, and promotional materials.
6. Assisting with the management of the company's social media accounts, including creating content and responding to customer inquiries.
7. Assisting in the planning and execution of events, such as trade shows and conferences.
8. Staying up-to-date with industry trends and best practices to inform marketing strategies and tactics.

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Qualifications:

1. Bachelor's degree in marketing, communications, or a related field.
2. Experience in marketing, advertising, or a related field.
3. Excellent communication and interpersonal skills, with the ability to work effectively in a team environment.
4. Strong analytical and problem-solving skills, with the ability to interpret data and identify trends.
5. Proficiency in Microsoft Office, Google Analytics, and other marketing software.
6. Knowledge of social media platforms and trends.
7. Attention to detail with strong organizational skills and the ability to manage multiple tasks and priorities.
8. Creativity and the ability to think outside the box when developing marketing strategies and campaigns.