Marketing Research Analyst

Mankind Pharma, a leading pharmaceutical company in India, is seeking a passionate and analytical Marketing Research Analyst to join our dynamic team. In this role, you will play a crucial role in gathering, analyzing, and interpreting market research data to inform strategic marketing decisions across our diverse portfolio of pharmaceutical and consumer healthcare products.

Mankind Pharma Careers

Responsibilities:

• Conduct market research studies using various methodologies, including surveys, focus groups, and secondary data analysis.
• Analyze quantitative and qualitative data to identify key trends, market opportunities, and consumer insights.
• Develop and present comprehensive research reports with actionable recommendations for marketing initiatives.
• Monitor industry trends and competitor activities to stay ahead of the curve.
• Support the development and execution of marketing campaigns by providing data-driven insights.
• Collaborate with cross-functional teams, including marketing, sales, and product development, to ensure research is aligned with business objectives.