Zomato Careers

As a Marketing Research Analyst at Zomato, you'll play a crucial role in gathering and analyzing information to support our marketing initiatives. You'll be responsible for conducting research, identifying trends, and providing insights that drive informed decision-making across various marketing functions. This is a dynamic and challenging role, where you'll have the opportunity to make a real impact on Zomato's success.

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Responsibilities:

• Conduct market research using qualitative and quantitative methods, including surveys, interviews, focus groups, and secondary data analysis.
• Analyze and interpret data to identify customer trends, preferences, and behaviors.
• Translate insights into actionable recommendations for marketing campaigns, product development, and pricing strategies.
• Stay updated on industry trends and best practices in marketing research.
• Prepare reports and presentations to communicate research findings to stakeholders.
• Collaborate with cross-functional teams, including marketing, product, and finance.

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Skills:

• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.
• Proficient in Microsoft Office Suite and data analysis tools (e.g., Excel, Google Sheets).
• Knowledge of marketing research methodologies and best practices.
• Passion for the food industry and understanding of consumer behavior.

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