Meesho Recruitment 2023

Meesho is currently hiring for the position of Market Researcher. As a Market Researcher, you will play a critical role in gathering and analyzing market data to identify trends, consumer preferences, and competitive insights. You will conduct research to support business decisions, product development, and marketing strategies. This is an exciting opportunity to contribute to the growth and success of Meesho, a leading e-commerce platform, and make an impact in the field of market research.

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Responsibilities:

1. Conduct market research to gather data on consumer behavior, market trends, and competitor activities.
2. Use various research methodologies, such as surveys, interviews, and focus groups, to collect qualitative and quantitative data.
3. Analyze research findings and interpret data to generate meaningful insights and recommendations.
4. Monitor industry trends, market dynamics, and emerging technologies relevant to Meesho's business.
5. Identify target market segments, customer needs, and preferences to support product development and marketing strategies.
6. Collaborate with cross-functional teams, including product management and marketing, to align research objectives and outcomes.
7. Prepare reports and presentations summarizing research findings, insights, and recommendations.
8. Stay updated with research tools, methodologies, and best practices in the field of market research.
9. Assist in competitive analysis and benchmarking to identify Meesho's positioning in the market.
10. Support ad-hoc research requests and provide data-driven insights to stakeholders.

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Qualifications:

1. Bachelor's degree in market research, marketing, business administration, or a related field.
2. Prior experience in market research or a related role is preferred but not mandatory.
3. Strong analytical and critical thinking skills with the ability to analyze complex data sets.
4. Proficiency in research methodologies, data collection, and analysis techniques.
5. Excellent communication and presentation skills to effectively convey research findings.
6. Familiarity with statistical analysis tools and software.
7. Curiosity and passion for understanding consumer behaviour and market dynamics.
8. Detail-oriented with strong organizational and time management skills.
9. Ability to work independently and collaborate with cross-functional teams.
10. Flexibility to adapt to changing research priorities and timelines.